Jeff focuses on management buyouts, recapitalizations, and growth investments in a variety of categories, primarily in the consumer products areas. He is also responsible for working closely with portfolio company management teams to develop and execute strategic plans, with a focus on product development, branding, and channel expansion. He will also play a key role in sourcing and analyzing new opportunities in these categories.
From 2013 until 2017, Jeff served as the CEO of Truco Enterprises, the private equity-owned licensee for On the Border Restaurants. At the time of his departure, On The Border Tortilla Chips was the fastest growing tortilla chip brand in the US, with sales in the Food, Club and Mass Merchant, and Natural channels. Before Truco, he served as CEO of Combs Produce, also a PE-backed business, from 2010 until the sponsor’s exit in 2012. Prior to these roles, Jeff served as CEO of Wickham Supply Inc. until it was acquired by Pool Corp (NASDAQ: POOL). Additionally, Mr. Partridge served as Vice President, National Accounts at The Coca-Cola Company for 13 years, where he was responsible for both national and global customer relationships and was one of three executives responsible for Coca-Cola’s headquarters team managing the global Wal-Mart business.
Board and Civic Memberships (Current and Past)
Chicago Custom Foods, LLC (current Chairman)
Bettera Brands (current Chairman)
Truco Enterprises (past)
Combs Produce (past)
Young President Organization (YPO)
Snack Food Association (SNAK) (past)
United Fresh Produce Association (past)
North Texas Food Bank – Executive Advisory Board (past)
Mayor Youth Fitness Initiative, City of Dallas (past)
Parish Leadership Institute (past)
B.S. in Communications, University of Oregon