March 28, 2017
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Headquarters/Operations: South San Francisco, California and Hillside, New Jersey
Investment Type: Equity

Bettera Brands is a holding company for leading confection companies; Gimbal’s and Hillside.

Founded in 1898, Gimbal’s Fine Candies, is a leading manufacturer of gummy vitamins and gourmet jelly beans with a long history of exceptional product quality, excellent customer service and strong innovation. The Company has fully integrated manufacturing capabilities and its production facility is SQF Level 3 certified. Gimbal’s products have a loyal consumer following and can be found in national retailers across North America

Founded in 1945, Hillside is a manufacturer and marketer of a broad variety of premium organic, sugar-free and traditional confection products under the GoOrganic, GoLightly, Pick Your Color and Hillside Sweets brands. Products are sold direct and through distributors to grocery and drugstore chains, mass merchandisers, club stores, gourmet retailers, gift companies and other channels domestically and internationally. In addition, Hillside’s capabilities include incorporating nutraceutical ingredients in confectionery delivery systems.

Gimbal’s Website or Hillside’s Website

Highlander Partners Contact:

Jeff L. Hull
Alex Guiva